Client Case
Study
Staffline partner
with The BMW Group
Client Overview: About The BMW Group
The BMW Group is a global leader in premium automotive manufacturing and mobility services. Operating over 30 production sites worldwide, the company is home to the BMW, MINI, Rolls-Royce, and BMW Motorrad brands. Sustainability and resource conservation are at the heart of its operations from supply chain and production to the entire lifecycle of its products. As a company, BMW is dedicated to innovation and customer-focused mobility solutions.
Background: Staffline’s Partnership with The BMW Group
Staffline began working with the BMW Group in 2022 under a contract covering all UK sites, including Rolls Royce Motor Cars, with an optional two-year extension. This partnership builds on Staffline’s 20 years of experience in the automotive sector, supplying skilled workers to industry giants such as Jaguar Land Rover, Lear Corporation, and Leadec.
Our deep sector expertise allows us to go beyond recruitment providing strategic insights on workforce retention, productivity optimisation, and cost management. We tailor pricing models, analyse performance metrics, and implement continuous improvement strategies to support long-term success.
Key Outcomes
High Workforce Stability
98.4% fulfilment rate with attrition at just 0.98% YTD.
Seamless Transition
Successfully TUPE - transferred 2,100 associates from the incumbent agency with the expertise of our Employee Relations team.
OnSite Staffline teams at all BMW locations ensure smooth day to-day operations.
Staffline integrates directly with BMW’s SAP system, providing accurate and efficient payroll processing.
All associates have employment contracts and benefit from a recognition agreement with Unite the Union, with regular monthly review meetings.
Innovative Workforce Flexibility:
The Working Time Account (WTA)
To provide maximum operational flexibility without impacting worker pay, Staffline implements a Working Time Account (WTA) system. Key features include:
Flexible Scheduling:
Clients can increase daily working hours, which are credited to the WTA balance.
Paid Downtime:
When production slows, workers are sent home with full pay, offset against their WTA balance.
Optimised overtime:
Sunday shifts are paid at double time, reducing negative balances efficiently.
Worker well-being:
All associates have employment contracts and benefit from a recognition agreement with Unite the Union, with regular monthly review meetings.
Why The BMW Group
Chooses Staffline
At Staffline, we go beyond recruitment - we simplify and optimise it. With a scalable approach, industry-leading expertise, and seamless execution, we provide fully compliant workforce solutions that deliver measurable value. Our ability to integrate technology, insights, and operational flexibility makes us a trusted partner in driving business success.
“We’ve worked with the Staffline team for a few years, and the process has been seamless. They truly understand our business, which gives us confidence that operations and productivity remain at the right level. Their dedicated OnSite teams, along with their payroll and support functions, ensure our associates are happy—which is the most important aspect. Their ability to maintain a 98.4% fulfilment rate and keep attrition at just 0.98% YTD is a testament to their expertise and commitment to excellence.”